Cookie Policy

Last Updated: July 1, 2026

1. Introduction

Welcome to Marcos, your trusted food destination. This Cookie Policy is designed to help you understand what cookies are, how we use them on our website new-marcos.click, and what choices you have regarding their use. We are committed to being transparent about our data practices and respecting your privacy rights under applicable United States laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and the Federal Trade Commission (FTC) Act governing consumer protection and fair data practices.

This Cookie Policy should be read in conjunction with our Privacy Policy and Terms of Service, which together govern your use of our website and services. If you have any questions about how we use cookies, please contact us using the details provided at the end of this policy.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-connected device when you visit a website. They are widely used by website owners to make their websites work efficiently, improve user experience, and provide reporting information.

Cookies are set by the website you are visiting (known as "first-party cookies") or by third-party services that appear on the page (known as "third-party cookies"). Cookies do not typically contain information that personally identifies you, but personal information that we store about you may be linked to information stored in and obtained from cookies.

2.1 How Cookies Work

When you visit new-marcos.click for the first time, our web server sends a cookie to your browser, which stores it on your device. Each time you return to our website, your browser sends the cookie back to our server. This allows our website to recognize your device and remember certain information about your visit, such as your preferences and actions.

Cookies can be either:

• Session Cookies: These are temporary cookies that expire when you close your browser. They help our website remember your actions during a single browsing session.
• Persistent Cookies: These remain on your device for a set period of time or until you delete them. They help our website recognize you as a returning visitor and remember your preferences across multiple visits.

2.2 Similar Tracking Technologies

In addition to cookies, we may also use other similar tracking technologies, including:

• Web Beacons (Pixel Tags): Tiny invisible image files embedded in web pages or emails that track whether you have viewed the page or email.
• Local Storage: A browser feature that allows websites to store data locally on your device, similar to cookies but with larger storage capacity.
• JavaScript Tags: Small pieces of code embedded in our website that collect information about your browsing behavior.
• Fingerprinting: A technique that collects information about your browser and device settings to create a unique identifier.

3. Types of Cookies We Use

We use four main categories of cookies on our website. Below, we describe each type and explain why we use them.

3.1 Strictly Necessary (Essential) Cookies

Essential cookies help us to:

• Enable basic website navigation and functionality
• Process online orders and manage your shopping cart or food order
• Maintain your logged-in session and account security
• Remember items you have added to your order
• Apply security measures to protect against fraud
• Load website content efficiently across different pages

3.2 Analytics and Performance Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. These cookies allow us to improve the performance of our website and enhance your browsing experience. All information collected by these cookies is aggregated and therefore anonymous.

Analytics cookies help us to:

• Count the number of visitors to our website
• Understand which pages are most and least popular
• Track how visitors move around our website
• Identify technical issues and error pages
• Measure the effectiveness of our marketing campaigns
• Improve website content and structure based on user behavior

3.3 Functional Cookies

Functional cookies enable our website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Functional cookies help us to:

• Remember your preferences such as language and region settings
• Save your favorite menu items and order history
• Provide personalized content based on your location
• Enable social media sharing features
• Display customized content relevant to your interests
• Remember accessibility settings you have applied

3.4 Advertising and Targeting Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with the website operator's permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers.

Advertising cookies help us and our partners to:

• Deliver targeted advertisements based on your interests
• Track the effectiveness of our advertising campaigns
• Limit the frequency of ads you see from us
• Build a profile of your interests to show relevant ads on other websites
• Measure conversions from advertising spend
• Retarget you with our food offerings after you visit our website

4. Specific Cookies We Use

The following table provides detailed information about the specific cookies used on new-marcos.click, including their names, purposes, types, and durations.

Note: The list of cookies above may be updated as we introduce new features or partner with new service providers. We recommend reviewing this Cookie Policy periodically for any changes.

5. Third-Party Cookies and Services

We work with a number of trusted third-party service providers who may set cookies on your device when you visit our website. These third parties have their own privacy and cookie policies, which we encourage you to review. We do not control these third-party cookies and are not responsible for their content or accuracy.

5.1 Google Services

We use various Google services including Google Analytics and Google Ads on our website. Google may use the data collected through its cookies to personalize ads in Google's advertising network. You can learn more about Google's data practices and opt out of Google's use of cookies by visiting Google's Privacy Policy and Google's Ad Settings.

5.2 Facebook (Meta) Pixel

We use the Facebook Pixel to track conversions from Facebook Ads and to build targeted audiences for future advertising campaigns. Meta may use this information in accordance with its own data use policies. For more information, visit Meta's Privacy Policy.

5.3 Payment Processors

When you complete a food order on our website, you may be redirected to a third-party payment processor. These services may place their own cookies to process your payment securely. We do not have access to or control over these cookies.

6. How to Manage and Disable Cookies

You have the right to decide whether to accept or reject non-essential cookies. You can exercise your cookie preferences in several ways:

6.1 Our Cookie Preference Center

When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or decline different categories of cookies. You can change your preferences at any time by clicking the "Cookie Settings" link available in the footer of our website.

6.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all cookies, to accept only certain cookies, or to notify you when a cookie is being set. Please note that if you block or delete cookies, some features of our website may not work correctly.

Instructions for managing cookies in the most common browsers:

6.3 Opt-Out Tools for Specific Services

You can opt out of specific third-party cookie tracking using the following tools:

• Google Analytics Opt-Out: Install the Google Analytics Opt-Out Browser Add-On to prevent your data from being collected by Google Analytics.
• Google Ads Personalization: Manage your Google ad preferences at Google Ad Settings or opt out of interest-based advertising through the Network Advertising Initiative (NAI).
• Facebook (Meta) Ads: Manage your ad preferences through your Facebook Ad Preferences page or visit Your Online Choices.
• Digital Advertising Alliance (DAA): Use the DAA's opt-out tool at aboutads.info to opt out of interest-based advertising from participating companies.
• Network Advertising Initiative (NAI): Use the NAI's opt-out tool at networkadvertising.org.

7. Impact of Disabling Cookies

Here is what may happen if you disable different types of cookies:

7.1 If You Disable Essential Cookies

Disabling essential cookies will severely impact the functionality of our website. You may experience the following issues:

• You will not be able to place food orders or maintain items in your cart
• You will not be able to log in to your account
• Security features designed to protect your account may not function
• Basic website navigation may be disrupted
• The website may not load properly or display correctly

7.2 If You Disable Analytics Cookies

Disabling analytics cookies will not significantly affect your ability to use our website. However:

• We will not be able to track and improve website performance
• We may not be able to identify and fix technical issues as quickly
• Our ability to optimize the user experience for all visitors will be limited

7.3 If You Disable Functional Cookies

Disabling functional cookies may affect your personalized experience:

• Your preferences will not be saved between visits
• You will not receive personalized menu recommendations
• Location-based features may not work correctly
• Your recent order history may not be readily accessible

7.4 If You Disable Advertising Cookies

Disabling advertising cookies will not affect your ability to use our website or place food orders. However:

• You will still see advertisements, but they will be less relevant to your interests
• You may see the same ads more frequently as frequency capping will not work
• We will not be able to measure the effectiveness of our advertising campaigns

8. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have specific rights regarding the personal information collected through cookies under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These rights include:

• Right to Know: The right to request disclosure of what personal information we collect, use, disclose, and sell through cookies.
• Right to Delete: The right to request deletion of personal information collected through cookies, subject to certain exceptions.
• Right to Opt-Out of Sale or Sharing: The right to opt out of the sale or sharing of your personal information collected through advertising cookies. To exercise this right, click "Do Not Sell or Share My Personal Information" in our website footer.
• Right to Limit Use of Sensitive Personal Information: The right to limit our use of sensitive personal information collected through cookies.
• Right to Non-Discrimination: The right not to receive discriminatory treatment for exercising your privacy rights.

To exercise any of these rights, please contact us using the information provided in Section 10 below.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Last Updated" date at the top of this policy. We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

If we make significant changes to this policy, we will notify you by posting a prominent notice on our website or by sending you an email notification (if we have your email address). Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of those changes.

10. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us using the following information:

We will respond to all cookie-related inquiries within a reasonable timeframe, and no later than 45 days as required under applicable United States privacy laws. If your inquiry relates to California privacy rights, please indicate this in your communication so we can prioritize and handle your request appropriately under CCPA/CPRA requirements.